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icomfort labor day shop now

The all-new iComfort Hybrid mattress line has been redesigned from top to bottom to help
comfortably cool and support every curve of your body. This is comfort heaven.


"Now I am a “Firm” believer in a firm mattress!" says Pat

While feeling soft it gave me tremendous support. That support didn't feel "hard" or "stiff" as I expected. I still felt the softness of the mattress but with the added support to keep my body from sinking into the mattress.

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Instant Financing Available
0% APR for up to 60 Months!*

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Now, you can get Serta comfort
and quality conveniently
packaged to go!

“Soft yet supportive” says Sarah

The Mrs. loves that it keeps her cool as she gets hot during the night. The Mr. loves that is supports his back and allows for pain free sleep yet still feels soft. With each of us looking for different features in a mattress we feel like we've found a winner with this one.

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Helps solve 5 common sleep problems

Kirkville Super Pillow Top

$939 or $39 per month!*

(Queen Mattress Only)

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“Very comfortable mattress.” says Danielle

I have back issues so I have trouble sleeping without any pain but this mattress has been amazing. I wake up with less pain and I actually sleep throughout the night. I love that is a perfect mix between plush and firm.

perfect sleeper mattress on adjustable base
perfect sleeper mattress on adjustable base

Instant Financing Available
0% APR for up to 60 Months!*

Apply Now

Purchase a Serta® iComfort® or iComfort® Hybrid mattress between August 12, 2018 and September 10, 2018 and receive your choice of either a free standard boxspring (same size as the mattress purchased, up to $350 value) or up to $500 off a Motion Perfect® III or Motion Plus™ adjustable foundation. Savings amount is based on the iComfort mattress and adjustable foundation model and size. Plus, receive $200 instant savings with the purchase of any size Serta iComfort Blue Max 1000 or Serta iComfort Blue Max 3000 mattress. Maximum $700 savings offer based on a qualifying iComfort mattress and divided King adjustable foundation purchase available only at participating retailers in the 50 United States and the District of Columbia and not on Serta.com. Purchases made on Serta.com are eligible for maximum $600 off a qualifying iComfort mattress and split King adjustable foundation.These offers may not be applied to previous purchases, cannot be combined with other offers and are available only while supplies last. Void where prohibited by law. ©2018 Serta Inc.

*0% APR for 24, 36, 48, or 60 months. Interest will be charged to your account from the end of the promotional period at the standard variable purchase APR on the remaining balance if the purchase balance is not paid in full within the promotional period or if you make a late payment. Minimum monthly payments for this plan during the promotional period will be the greater of: the amount of the purchase divided by the number of months in the promotional period, (rounded up to the nearest $1.00); or $5.00. Required minimum purchase of $799 for 24 months, $1299 for 36 months, $2000 for 48 months, and $3000 for 60 months. iComfort Credit Card Accounts are offered by Comenity Capital Bank which determines qualifications for credit and promotion eligibility. At no time will the minimum payment due be less than $25.00. Minimum Interest Charge is $2.00, per credit plan. Standard variable Purchase APR of 29.49%, based on the Prime Rate. Subject to credit approval and availability. Account must be in good standing at the time of transaction.

**Standard variable Purchase APR of 29.49%, based on the Prime Rate. Minimum Interest Charge is $2.00, per credit plan.

The Consumer’s Digest Best Buy seal, editorial review text, references to the editorial review, and Consumer’s Digest Best Buy rating are registered certification marks and trademarks of Consumers Digest Communications, LLC used under paid license. For award information, visit www.consumersdigest.com.

National Sleep Foundation’s logo, name, materials and/or insights used under license from NSF in exchange for Serta’s financial support of NSF’s sleep research and educational activities.

Save up to $700 on Serta iComfort**