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iComfort® Sleep System

Introduce yourself to the mattress that revolutionized memory foam.

Since its introduction, the iComfort® Sleep System has helped people get the comfort they need without the potential negatives associated with traditional memory foam sleep systems. In fact:

  • 98% of iComfort mattress owners surveyed are satisfied with their mattress purchase
  • 97% would recommend iComfort to a friend or colleague
  • 9 out of 10 iComfort mattress owners agree that iComfort properly supports their entire body

(Source: GFK Buyer Satisfaction Study, 2012)

Now, we are introducing all-new iComfort models for 2014 with even more innovations designed to provide you with the cooling comfort and support you need for a rejuvenating sleep experience.

We offer a variety of models ranging in feel from luxuriously plush to extra-firm so you can find your comfort match! Shop our iComfort mattress models now.

iComfort®

Introducing all-new iComfort models for 2014 with even more innovations designed to provide you with the cooling comfort and support you need for a rejuvenating sleep experience. Every new iComfort mattress now features Cool Action™ Dual Effects® Gel Memory Foam – Serta’s latest breakthrough in gel memory foam technology and EverFeel™ Technology for a difference you’ll feel the moment you lie down.

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iComfort® Directions®

Our top-of-the line iComfort® Directions® collection features 4 exclusive technologies in a gel memory foam sleep system designed from the surface to the core for enhanced cooling comfort and individualized support.

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iComfort® EFX

The iComfort® EFX collection features both our exclusive EverFeel™ Technology and 33% more dual-action gel memory foam for deeper, plusher comfort. This collection is available only at select retailers.

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Available at Select Retailers Only

Mattress Selector

Try the Serta Mattress Selector

Learn which Serta mattress is right for you in five easy steps.

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