Give It a Rest!

March 7, 2014

Serta Give It a Rest PledgeIn today’s technology-savvy world, it’s normal to fall asleep with the television on while your phone charges next to you. But did you know that electronic devices are a leading cause of poor sleep habits among parents and children?

The National Sleep Foundation 2014 Sleep in America ® Poll discovered that sleep quality diminished if electronics are left on overnight. People are more susceptible to having trouble falling asleep due to the bright light and are more likely to wake up in the middle of the night.

According to the poll, of the 48% of parents who report they sometimes leave one or more “active” electronic devices – tablet or smartphone, laptop or desktop computer, and/or video game – on after falling asleep, 57% say their child does the same.

To get the best rest possible, Serta challenges you to take the Give It a Rest Pledge!

Pledge to give your electronics a rest before bed and improve your sleep habits.

I pledge to turn off my television or computer at least two hours before going to sleep.

I will silence my phone while sleeping and remove it from my quiet space.

I will encourage others to take the Give It a Rest Pledge and improve their sleep habits.

I will set an example for my children to put down the electronics before bed.

No matter how many obstacles I face, I will continue to work diligently on my journey to improve my sleep habits.

Sign up for the pledge on our Facebook page and one lucky winner will receive two Serta Perfect Sleeper® Kessner Mattress sets for their home, comfort and size of the winner’s choice.

The sweepstakes will run from March 7, 2014, through March 21, 2014, exclusively on Serta’s Facebook page, where additional details and Official Rules can be found.

NO PURCHASE NECESSARY TO ENTER OR WIN.  The  Serta Give It a Rest Sweepstakes (“Sweepstakes”) is sponsored by Serta, Inc., 2600 Forbs Ave., Hoffman Estates, IL 60192. The Sweepstakes begins at 10 a.m. CST on 3/7/14, and ends at 11:59 p.m. CDT on 3/21/14. The Sweepstakes is open only to persons who, at the time of entry, are 18 years or older and legal residents of the 50 United States, DC, and Canada (excluding Quebec).  Odds of being selected for a prize depend on the total number of eligible entries.  Limit one entry per person. Approximate Retail Value of all prizes is $2,898.  For Official Rules visit

Join the Hollywood Herd!

February 22, 2013

The Serta Counting Sheep Nominees GiveawayDid you see a movie this year that absolutely blew you away? Have you herd how riveting Argo was? Are you obsessed with Les Miserables? Or do you love Daniel Day-Lewis’s performance in Lincoln?  Well, it’s time for your favorite nominees to be recognized on February 24 on Hollywood’s biggest night.

Speaking of nominees and awards, did you know that Serta has its very own award winners?  That’s right, the beloved Counting Sheep were honored as Advertising Icons of the year in 2008.  It’s been a little while since our furry friends have enjoyed the award spotlight, so we’re helping them out on Sunday night.  Read on to learn more and to find out how you can join us to enter to win some great Serta prizes!

Tweet and Win!

Don’t nod off during the commercials when you can play along on awards night with the Serta® Counting Sheep Nominees Giveaway.

To join in the fun, Twitter users must simply replace a word in a nominee’s name with the word “sheep” followed by the hashtag #ReplaceMovieNodsWithSheep. That means, Life of Pi becomes Life of Sheep and so on!


Here is an example of a qualifying tweet: 

I’m betting on Silver Sheep Playbook!  #ReplaceMovieNodsWithSheep


If you are one of the first 50 people to have @SertaMattresses retweet your message, you will automatically be selected to receive a free Serta Counting Sheep plushie!  Then, one lucky winner from these 50 individuals will be selected to win two iComfort gel memory foam pillows!

Official Rules:

To enter this giveaway you must be 18 years of age and live in the contiguous United States (excludes Alaska and Hawaii).  The giveaway is valid only during the duration of the 85th Academy Awards live broadcast on February 24th, 2013. The first 50 individuals whose qualifying message is retweeted by @SertaMattresses will receive a free Serta Counting Sheep plush toy. (ARV of each is $4.) (Serta may retweet more than 50 messages; only the first 50 to be retweeted qualify to win).  One of these 50 individuals will be randomly selected to also receive two (2) iComfort queen size Scrunch Pillows® (ARV of up to $159). ARV of all prizes is $359. NO PURCHASE NECESSARY TO ENTER OR WIN. Odds of winning depend on number of entries recieved. Sponsored by Serta, Inc., 2600 Forbs Ave., Hoffman Estates, IL 60192. Individuals suspected of using multiple Twitter accounts to enter will be disqualified.


Enter to Win:

  1. Post a message on Twitter using the #ReplaceMovieNodsWithSheep and the name of an individual, film or song nominated for an Academy Award, replacing one word of the name with the word “Sheep”, during the awards broadcast on February 24th, 2013.  Tweets must be made during the live broadcast.


This promotion is now closed.  See below for a list of the Twitter handles associated with the first 50 qualifying tweets to be re-tweeted by Serta:








Country Music Fans Can Bid on One-of-a-Kind Counting Sheep

April 10, 2012

Serta and City of Hope are offering Country Music fans a rare opportunity to bid on a special, large Serta Counting Sheep plush toy autographed by some of Country Music’s hottest stars!  Serta’s large display Counting Sheep are rarely sold to the public, and this is the first sheep in the herd to rub hooves with Nashville’s elite! 

This adorable #60 Counting Sheep is a special Serta Anniversary Edition measuring 30″ high.  All profits go to City of Hope. All profits go to City of Hope to aid in the continued fight against cancer.  CLICK HERE to learn more and bid on this one of a kind Counting Sheep.