(9.01.06) A Sterling Event

For the second year in a row Serta® will be one of the co-sponsors of “A Sterling Event,” the annual October fundraiser of A Silver Lining Foundation (ASLF). In 2006, Serta will donate a plush pink Counting Sheep for the Cure™ mattress set to the cause and plush pink Counting Sheep to each of the guests. ASLF provides access to health care to underserved individuals affected by cancer. The foundation’s newest program “Buy Mom a Mammogram” helps qualified women receive cost-free mammograms in a timely, dignified and respectful fashion.